February 1, 1931
The Museum of Modern Art puts on its Tenth Loan Exhibition, a show of paintings and lithographs by Henri de Toulouse-Lautrec and Odilon Redon. At this point, MoMA had been open for just two years, was located next to the Plaza Hotel at 730 Fifth Avenue, and had no permanent collection yet. Exhibition galleries, offices, and a library were housed on the twelfth floor.
The flier that advertised the show said:
The public is urgently requested to visit the Galleries in the morning, from 10 to 12 and evening from 8 to 10 in order to avoid congesting the elevator service. If this request is complied with it will not be necessary to charge admission.