This is a concept project that focused on improving the user experience of a divorce-related website.
To improve the user experience in a meaningful way, we need to know, first of all, who are users of divorce-related sites? While we may not be able to pinpoint specifics, we know they are married people who are somewhere along the path toward divorce; they are seeking information and/or professional guidance on next steps.
Another thing we know about these users is that, according to various studies, the marital break-up has caused radical changes in their brain chemistry. These chemical changes disrupt cognitive functions like attention and memory, and are affecting these individuals’ completion of everyday tasks. These users may very well feel overwhelmingly frustrated and distracted, as well as unable to take in information, or make even the simplest decisions. While having a clear and organized website should always be a goal, in order to serve the typical user in this field, it’s even more essential that a divorce-related website be easy to navigate, read and understand.
Users of divorce websites are also at a difficult crossroads, one that they feel unprepared to meet. They need to believe that they’re putting themselves in the hands of understanding, competent professionals in this confusing time.
Last, but not least, I say from personal experience that users want to feel confidence – not only in a specific professional or firm, but in the divorce process itself, as well as in the future.